| time-worn | adj sudah /lapuk, basi/: ~ phrases, ungkapan-ungkapan yg sudah basi; ~ slogans, cogan-cogan kata yg sudah lapuk. | Kamus Inggeris-Melayu Dewan |
| slogan | n cogan kata, slogan: their ~ was “equal rights for women”, cogan kata mereka ialah “hak-hak yg sama utk wanita”; advertising ~s, cogan kata pengiklanan. | Kamus Inggeris-Melayu Dewan |
| motto | n cogan kata, moto: the Scout’s ~ is “Be Prepared”, moto Pengakap ialah “Selalu Bersedia”; his crest bore a ~, ada cogan kata pd lambang yg dipakainya. | Kamus Inggeris-Melayu Dewan |
| watchword | n 1. slogan, cogan kata: 2. passwordi, kata rahsia. | Kamus Inggeris-Melayu Dewan |
| sceptre | n ornamental rod carried by monarchs as symbol of sovereignty, cogan alam. | Kamus Inggeris-Melayu Dewan |
| battle-cry | n 1. war-cry, /sorak, tempik/ perang; 2. slogan, cogan kata, slogan. | Kamus Inggeris-Melayu Dewan |
| advertising | n 1. (act) pengiklanan: direct ~, pengiklanan langsung; mass ~, pengiklanan massa; 2. (business, profession) /bidang, lapangan/ pengiklanan: a career in ~, kerjaya dlm bidang pengiklanan; ~ agency, /agensi, syarikat/ pengiklanan; ~ campaign, kempen pengiklanan; ~ department, jabatan iklan; ~ manager, pengurus iklan; ~ medium, media pengiklanan; ~ slogan, cogan kata iklan; | Kamus Inggeris-Melayu Dewan |